Presented by

Dr. Maria Nemeth, PhD, MCC
Earn 1 CCEU in Core Competencies
As coaches, we always hope that our clients will greet our coaching with a sigh of relief, enthusiasm, or acknowledgement that we’re on the right track together.
However, what happens in the coaching situation when clients become irritated or confused? Or even angry that the session(s) are not going the way they would like them to go?
In working with coaches over the last 38 years, I have seen that there are phrases that we hate to hear: “I’m not getting much value from this coaching with you,” or “I don’t think I can go any further with this coaching.”
Is this really true? Is our coaching of no value to this person? Or, is our client experiencing the Negativity Bias, a naturally-occurring point where they have always stopped themselves in going for a goal?
What is the Negativity Bias? What’s the relevant research about it? How can we work with clients to go past this difficult point, with ease? And by ease, I mean for the coach as well as the client!
Recent research says that our brains haven’t changed in their structure for about a hundred thousand years. This means that we have essentially the same brains that our prehistoric ancestors did, including the instinct to check out danger before anything else.
When you, as coach, understand and can anticipate the Negativity Bias, you can turn a difficult situation from a possible breakdown into a powerful breakthrough for your client.
Maria’s Bio
Maria Nemeth, PhD, MCC, is the Founder and Director of the Academy for Coaching Excellence, and has trained hundreds of coaches around the world. An accomplished Clinical Psychologist working with people in crisis, she is also a well-known expert in leadership excellence, personal/professional development, and financial empowerment. Voted one of the 50 most influential people in wealth management in the UK, her work has been featured on The Oprah Winfrey Show. Maria is the author of two highly-acclaimed books: The Energy of Money, available in five languages, and its follow-up, Mastering Life’s Energies.